Asthma + Lung UK
Insight
Newly merged, joining the forces of Asthma UK and the British Lung Foundation, Asthma + Lung UK needed help with their first appeal as a new brand – and a much-underfunded cause.
Newly merged, joining the forces of Asthma UK and the British Lung Foundation, Asthma + Lung UK needed help with their first appeal as a new brand – and a much-underfunded cause.
Imagination
The statistic that just 2% of public funding goes towards lung health research was too shocking to shy away from. So we pushed for a striking message that was rolled out across DM and digital platforms.
Impact
Deputy Head of Fundraising, Joe Aldrich said “I’ve been impressed with the way you’ve operated, from conception to delivery and you’ve helped to bring the new brand to life! Your adaptability and ability to hit deadlines have been greatly appreciated.”
Deputy Head of Fundraising, Joe Aldrich said “I’ve been impressed with the way you’ve operated, from conception to delivery and you’ve helped to bring the new brand to life! Your adaptability and ability to hit deadlines have been greatly appreciated.”
